Why This Workshop:
Innovative Design Thinking is a thinking model and methodology based on d.School of Sandford University. It is different from d.School Design Thinking. Right and Left Brian are combined for the innovation. It is not only innovation workflow, but also is based on the innovative tools. IDT can be used for Innovation of Business Modelling, Product, Operation, Service, Marketing, Sales etc.
Dr. Lincoln Lu published one book called “Innovative Design Thinking” in 2015 and has published for 8 prints present.
Innovation Design Thinking said that Innovation can be divided into 4 phases and 7 steps including Explore, Discover, Design/Prototype, Deliver. 62 different Innovation Tools have been introduced in his book.
From 2012, Dr. Lu has given 600 DT workshops for many international companies such as Daimler, Volkswagens, Saint-Gobain, Schneider, Bosch, Yam! Brands, CCTV, Huawei, Lenovo
Take Away:
1、Innovation and Transformation Flow
2、Master Positive Mindsets
3、Got Innovative Design Thinking by Customer Centralized and Object-Based Orientation
4、Know Six Elements for the Innovative Origination
5、Study a Set of Methodology of Innovative Design Thinking
6、Know of 62 Different Tools for Innovative Design Thinking
7、Design Prototype and Sketching of Visualization
Who Need This Workshop:
C-Level People
Leaders of Business Department
Manager of R&D
Director of Sales and Marketing
Director of HR
Staff of R&D
Training Form:
40%Presentation、60% Interaction
Agenda:
1、 Necessary for Innovation and Transformation
• Game of Coca Cola
• Why Need Innovation and Transformation
• Four Different Kinds of Innovation
• Six Elements of Enterprise Innovation
• Set up the Leadership for Innovation
• Nine Rules and Methodology for Innovation
2、 Brief Introduction for Innovative Design Thinking
• Start from Video of Design Shopping Card
• What is Innovative Design Thinking
• Three Phases of Innovative Design Thinking
• Six Steps for Innovative Design Thinking
• Three Key Loops for Innovative Design Thinking
• Twelve Core Characters of Innovative Design Thinking
• Innovative Design Thinking= Business Thinking + Design Thinking
• Brief Introduction of Innovative Design Thinking Workshop
3、 Introduction of Successful Stories of IDT
• Introduce Successful Stories about Huawei, Lenovo, Daimler, China Airline, CCTV, Volkswagen
• Results and Deliveries Sharing
4、 Ice Breaking
• Selected Games such as Marshmallow Challenge, Tangram, Opportunity and Challenge
• Meanwhile the Games Show Philosophy.
5、 Explore
• Understanding the Background
• Observation by Using of APOEM
• Collect First Hand Information though Empathy
• Deep Insight of Explore
• Set up Challenge by the First Divergence and convergence
• Reconstruction Challenge
6、 Discover
• Stockholder Map
• Persona or Customer Profiling
• Discover of Customer Action, Mindsets, and Contact Points
• Insight of Customer Pains and Expectation
7、 Design
• Customer-Based Innovative Ideas by Customer Journal Map.
• Future-Based Innovative Ideas by the best Future of Future/Current/Barriers/Ideas
• Ideas Clustering and Improvement and Priority by Dot-Voting
• Combine the Two Ends Ideas
• Got the First Innovation Solution
8、 Innovative Solutions and Feasibility Analysis
• Games Practice of Right Brain
• Story Chain, Relevant, Saying and Doing, Unforgettable Gifts
• Introduce Creative Ideas Methodology
• Get Creasy Ideas by Coercive Association Method
• Feasibility Analysis
9、 Prototype
• Prototype by Lego, Plasticine, and Sketching
• Get Feasibility Innovative Solution
• Set up Roadmap of the Designed Solution
10、Story Telling
• Action Plan for the Roadmap
• Story Telling and Role Play for the Solution
11、Deliver
• Porotype, App, Booklet, Video, PPT or Document for the Solution
• How to Deliver the Solution
12、Summary of Innovative Design Thinking
• Four Phases (E3Ds) and Seven Steps
• Introduction of 62 Innovative Tools
• I like, I wish and I will